Small Business Saturday Deals 2026

Small Business Saturday 2026 is on Saturday, November 28, 2026, 20 days away.

Updated Oct 8, 2026 · Edited by Danica P.

Small Business Saturday offers

We'll list Small Business Saturday offers here as stores announce them.

Get Small Business Saturday deals by email

What goes on sale for Small Business Saturday

Small Business Saturday asks shoppers to spend the day of the holiday weekend with independent shops, local stores and small online brands. Many of the smaller stores we follow run their own holiday promotions over the same weekend.

For small brands, the offer is often a sitewide percentage, free shipping or a gift with purchase rather than deep doorbusters.

Independent fashion and jewelry brands
Handmade and personalized gifts
Specialty food and drink
Small beauty and wellness brands
Home and decor makers

When is Small Business Saturday?

Small Business Saturday is the Saturday after Thanksgiving, between Black Friday and Cyber Monday. American Express started it in 2010. In 2026 it falls on Saturday, November 28.

How to save more on Small Business Saturday

Follow small brands you like on email; they often announce weekend codes there first.
Free-shipping thresholds can matter more than the percentage off.