Curlsmith makes vegan, cruelty-free curl care for wavy, curly and coily hair, from shampoos and leave-ins to stylers, treatments and tools.
The rule that matters most for saving: anything bought in a Black Friday, Cyber Week or Last Chance promotion is final sale, so a deep discount there gives up the 30-day refund.
Curlsmith grew out of a group of curly, wavy and coily-haired people online who traded tips and frustrations about products not made for them. The brand launched on Ulta.com for American buyers in 2018 and reached Ulta Beauty shops in 2019, later expanding in the UK and EU. Helen of Troy, a US company with a long background in beauty and hair care, bought Curlsmith in April 2022, and the team stayed in place.
The site sorts its range by hair type and by need, such as moisture, frizz, volume, strength or fragrance-free care. Shoppers who are unsure where to start can take a styler or routine quiz, read the Curl Academy and product guides, or join Curlsmith Rewards to earn points on purchases, reviews and referrals. Canadian buyers are served by a separate Curlsmith site.
Past Curlsmith sales
Black Friday / Cyber WeekNext: Announced on
Curlsmith's site,
When shoppers look for Curlsmith coupons
Curlsmith coupon searches peak in November, about 1.6× a typical month, and dip lowest in September.
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US Google searches, Oct 2025 to Sep 2026. Search interest, not sales.
Does Curlsmith offer free shipping?
Yes. Standard delivery is free on U.S. orders of $35 or more with no code; below that it's $5.99 and takes 4-7 business days.
What is Curlsmith's return policy?
You get 30 days from delivery for a full refund with a free prepaid label, started by chat or email; tools and accessories sit outside the money-back guarantee.
More about shopping at Curlsmith
Email sign-up
New subscribers get 10% off a first purchase, a cheap way to try a styler or leave-in you haven't used.
Subscribe & Save
Refills take 15% off the first order and every refill that follows it.
Curlsmith Rewards
100 points equal $5 off, creating an account earns 25, and spending $200 or $500 unlocks the Curl Family and Curl Connoisseur tiers.
Referrals
A friend saves $5 on a first order of $50+, and you collect $5 in points once the referral goes through.
Canada
Canadian addresses order from Curlsmith's separate Canadian site, which ships free over CA$65; the U.S. store won't deliver there.
Gift cards
E-gift cards are sold from the shop menu, an easy pick when you don't know someone's curl routine.
Curlsmith runs on Shopify, so the discount box sits in the order summary on the checkout page.
If you're new, join the email list before you check out; the 10% welcome offer covers a first purchase only.
Several savings need no code at all.
Free shipping starts at $35, the 3 for 2 on Hair Makeup needs no code, and a build-your-own bundle saves 25%.
Haircare sets such as the Discovery, Frizz Control and Dryer sets are already marked 14-15% off.
Check your basket twice before paying, because Curlsmith can't change or cancel an order once it's placed.
Where the code box sits on Shopify's standard checkout (illustration; screens vary).
More ways to save at Curlsmith
Subscribe & Save is the steadiest discount here, with 15% off the first order and each refill after it.
Curlsmith Rewards pays points for reviews and referrals as well as purchases, and 100 points come back as $5 off.
Bigger spenders move into tiers with point multipliers and birthday points.
For Christmas gifts, order by December 14 before 12pm local time on standard shipping.
Route protection at checkout is optional; without it, a missing order has to be reported within 20 days of the order date.
Curlsmith questions, answered
How much does a Curlsmith subscription save?
Subscribe & Save takes 15% off the first order and every refill after it.
How do Curlsmith Rewards points work?
Points come from purchases, reviews and referrals, plus 25 for creating an account. Every 100 points is worth $5 off, and the Curl Family and Curl Connoisseur tiers add multipliers.
Can you order Curlsmith for delivery in Canada?
Canadian deliveries go through Curlsmith's own Canadian site, which offers free shipping over CA$65. The U.S. site doesn't take orders for Canada.
Can a Curlsmith order be changed after checkout?
Orders can't be changed or canceled once they're placed. Review the cart, and the optional Route protection, before you pay.