VideoScribe, made by UK-based Sparkol, is subscription software for whiteboard-style animated explainer, training, marketing and education videos, running in the browser or as a desktop app with AI tools for scripts, images and voiceovers.
The biggest lever on price is the billing cycle: paying annually saves up to 65% compared with monthly, and a 7-day free trial comes before any charge.
VideoScribe targets teams that need to explain complex material, from learning and development and HR to marketing, sales, education and charities. Its feature set includes a large library of hand-drawn images with AI image generation for gaps, drawing-hand styles in diverse skin tones, scene and timeline controls with camera pans and zooms, and exports in widescreen, square or vertical formats for an LMS, website or social channels.
Projects stay editable, so a video can be updated when a process changes instead of rebuilt. Beyond the software, VideoScribe offers a template library, webinars, an Academy, professional services and a reseller program. Its blog features users such as pupil barrister Christian Weaver, whose animated explainer on UK protest rights for his YouTube series The Law in 60 Seconds appeared on the BBC News homepage.
When shoppers look for VideoScribe coupons
VideoScribe coupon searches peak in October, about 1.6× a typical month, and dip lowest in September.
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US Google searches, Sep 2025 to Aug 2026. Search interest, not sales.
Does VideoScribe have a student discount?
Yes. Up to 25% off each, with students verified through UNiDAYS and teachers applying through VideoScribe's own form.
What payment methods does VideoScribe accept?
Credit and debit cards and PayPal, with other methods appearing at checkout depending on the country.
More about shopping at VideoScribe
Plans
Lite at $150.00, Core at $225.00 and Max at $280.00 per license, billed annually, with monthly billing also available. (read Sep 29, 2026)
Annual billing
Choosing yearly billing over monthly saves up to 65% on the same plan and license.
Free trial
7 days with no credit card and no automatic charge afterward, although trial videos carry a watermark.
Nonprofits
Charities and nonprofits in the U.S. and UK can claim 50% off a subscription.
Multiple licenses
Buying 5 or more licenses unlocks a discount that grows as the license count rises. (read Sep 29, 2026)
Rights
Every plan includes commercial rights, while reseller rights for paid client videos come only with Max.
Cancelling
Plans auto-renew; cancelling from the account page at least three business days before the next payment stops that charge.
The pages read for VideoScribe do not show where a code is entered, and most of its reductions run through eligibility rather than a typed code.
Students go through UNiDAYS or VideoScribe's own application link, teachers use a form linked from the pricing FAQ, and charities and nonprofits claim their 50% separately.
Short promotions on annual subscriptions arrive by marketing email, so a code from one of those emails belongs on a yearly purchase.
Choosing the plan comes first: a discount on Lite or Core never adds reseller rights, which only Max includes, and team licenses are limited to Core and Max.
More ways to save at VideoScribe
The 7-day trial asks for no card and never converts into a charge on its own, which makes it a free way to judge the software before paying $150.00 or more for a license.
Teams buying 5 or more licenses get a discount that increases with the number of seats.
The marketing emails carry short promotions aimed at annual subscriptions, the billing option that already saves up to 65%.
Educators and students should compare the up to 25% education discount with any emailed promotion before committing.
VideoScribe questions, answered
Where are VideoScribe sales announced?
Short promotions on annual subscriptions go out through VideoScribe's marketing emails, so the mailing list is where sale notices arrive.
Is the VideoScribe free trial really free?
The 7-day trial asks for no credit card and does not charge automatically when it ends, though videos made during it carry a watermark.
Can teachers get money off VideoScribe?
Teachers can apply for up to 25% off through a form linked from the pricing FAQ.
Which VideoScribe plan allows paid videos for clients?
Max is the only plan with reseller rights, which are needed to make paid videos for clients; Lite and Core still include commercial rights.
How can a VideoScribe subscription be stopped before it renews?
Cancelling from the account page at least three business days before the next payment stops that payment from going through.