ILIA Beauty makes clean, skincare-powered makeup and skincare, from SPF skin tints and mascara to lip and cheek color, brushes and gift sets, all cruelty-free and Leaping Bunny certified.
Founded by Sasha in Vancouver, it takes back gently used products within 60 days, which makes testing a new tint shade far less risky.
ILIA traces its start to 2011, when Sasha set out to remake a favourite lip balm after reading its ingredient list and finding parts of it unsafe. Before that she studied typography in New York and London, then worked in fashion and beauty branding in Los Angeles. Her younger brother Zac, who sailed for his country at the Olympics in 2008 and again in 2012, is now her business partner.
The brand calls its approach skincare-powered makeup: formulas carry active skincare ingredients, and SPF features heavily, from Super Serum Skin Tint SPF 30 to Sun Serum Mineral Sunscreen SPF 50. Other lines include Limitless Lash Mascara, Multi-Stick and Overglaze gloss. Packaging leans on recycled aluminum, glass and responsibly sourced paper, empties can go back through PACT, and 1% of Skin Tint sales fund reforestation.
When shoppers look for ILIA Beauty coupons
ILIA Beauty coupon searches peak in November, about 1.4× a typical month, and dip lowest in April.
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US Google searches, Sep 2025 to Aug 2026. Search interest, not sales.
Does ILIA Beauty offer free shipping?
Yes. US standard costs $5.99 below $50 and nothing from $50, arriving in 4-8 business days after 1-3 days of processing.
How long does ILIA Beauty shipping take?
UPS Expedited costs $18.99 for 2 business days and Rushed $30 for 1, with no weekend or holiday delivery.
What is ILIA Beauty's return policy?
Gently used products can be exchanged or fully refunded within 60 days of purchase, with no restocking fee.
What payment methods does ILIA Beauty accept?
Afterpay appears as a payment option on ILIA's US storefront pages.
More about shopping at ILIA Beauty
Exceptions
Sale items and partial sets can't be refunded or exchanged; a prepaid label is available on request, and refunds land within 10 business days.
Email sign-up
Joining ILIA emails takes 15% off your first order.
Outside the US
ILIA ships to Canada, the UK and eight EU countries, with EU orders leaving the UK warehouse and no expedited option there.
ILIA VIP members earn points on orders, which adds up if skin tint and mascara are regular buys.
Student Discounts and Teacher Discounts programs are linked from the US site, and a subscription option sits in the footer, each with details on its own page.
Gift cards and a referral program are linked there as well.
Since gently used products can go back within 60 days, trying a full-size shade costs less than it looks.
ILIA Beauty questions, answered
Is there an ILIA Beauty discount for signing up?
Signing up for ILIA emails gives 15% off a first order.
Does ILIA Beauty have a student discount?
A Student Discounts program is linked from the US site, alongside a Teacher Discounts program.
Does ILIA Beauty ship outside the US?
Orders ship to Canada, the UK and eight EU countries. EU parcels come from the UK warehouse without an expedited option.
Can you pay for ILIA Beauty with Afterpay?
Afterpay is offered on the US site as a payment option.
How fast is ILIA Beauty Rushed shipping?
Rushed shipping costs $30 and arrives in 1 business day via UPS, with no weekend or holiday delivery.
15% off15% off your first order with code HELLOCLEAN