Valid on Orders of $149 or more. Valid for orders totaling $149 or more. Applies to eligible items only. Cannot be combined with other offers or discounts.
Offer valid for new customers only. Minimum purchase of $50 required. Excludes sisk gemology reference & other exclusions. Valid only on jtv.com. Discount applies only to qualifying products. Promotional code can be used once per customer.
JTV, or Jewelry Television, sells fine and fashion jewelry and loose gemstones online, on its TV broadcast and in apps, covering rings, earrings, necklaces, bracelets, lab-grown diamonds and watches.
Free shipping at JTV runs as a promotion rather than a standing rule, so catching an offer such as free delivery on online orders of $99 or more decides much of the saving.
JTV runs a GemStore jewelry shop in Knoxville, Tennessee, in addition to its online and broadcast channels. Much of its catalog comes from exclusive brands, including Bella Luce, Judith Ripka Jewelry, Pearlfection, Prazana Lab-Grown Diamonds, Timna Jewelry Collection, Stefano Oro, Moissanite Fire and Southwest Style Jewelry, alongside outside labels such as EFFY, Invicta, Kate Spade and Michael Kors. Shoppers can browse by gemstone, from tanzanite, spinel and chrome diopside to opal and turquoise, as well as by metal, ring size and department for women, men and kids.
Through JTV Gold Exchange, the company also buys gold, silver and platinum jewelry by mail from US customers, sending a free prepaid packet that is insured up to $500.
When shoppers look for JTV coupons
JTV coupon searches stay fairly even all year: April leads, October trails.
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US Google searches, Sep 2025 to Aug 2026. Search interest, not sales.
How long does JTV shipping take?
Banners show free shipping on online orders of $99 or more and up to 70% off sitewide, both for a limited time.
What is JTV's return policy?
A 30-day return window applies, though whether it counts from purchase or from delivery is not stated.
What payment methods does JTV accept?
Affirm and StretchPay, the in-house instalment plan, sit alongside PayPal and E-Check at JTV.
More about shopping at JTV
Shipping
Orders usually leave in about 1-5 business days and spend 1-5 more in transit with USPS or UPS; oversized items add $9-$80.
Brilliant Cash Rewards
Qualifying purchases earn promotional Brilliant Cash, with terms and expiry set per offer, and it can be used together with gift cards.
Gift cards
Physical and e-gift cards run from $25 to $500, never expire, carry no dormancy fees and are not refundable.
Canada and Mexico
Orders add a per-item surcharge of $5 for Canada or $12 for Mexico on top of U.S. rates, and duties fall to the buyer.
Gold Exchange
U.S. customers can mail gold, silver or platinum jewelry in a free prepaid packet insured up to $500, with up to $10,000 per shipment.
Before a first JTV order, signing up for email and text messages is the step to take first, because a special offer is promised in return, though its value is not published.
A promo code does not change when payment is taken: card orders are charged only once the order ships, while PayPal and E-Check orders are charged at the moment they are placed.
Ring sizing and other alterations can take up to 10 business days to ship, and multi-item orders may arrive in separate packages, so a discounted order that includes a sized ring may not land in one box.
Brilliant Cash earned on earlier purchases can be used alongside gift cards.
If your JTV code doesn't work
Minimum order: "20% Off $149+ Purchases" needs an order of at least $149; "20% Off Your Order of $149 or More" needs an order of at least $149.
New customers only: "Get $25 Off Your Order" is for a first order.
End date: "Up to 30% Off Your Purchase" ends Nov 17, 2026; "20% Off $149+ Purchases" ends Nov 17, 2026.
Brilliant Cash Rewards returns promotional credit on qualifying purchases, each offer with its own terms and expiry.
JTV Gold Exchange turns unwanted gold, silver or platinum jewelry into money through a free, insured mail-in packet.
Gift cards between $25 and $500 never expire, so they can be held for a promotion such as the current up to 70% off sitewide sale.
Paying through StretchPay or Affirm spreads the cost of a larger piece, and a referral program is listed in the help menu, though its reward is not stated.
JTV questions, answered
How can a JTV promotional offer be obtained by email?
Signing up for JTV emails or text messages brings a special offer, although the amount is not stated on the sign-up page.
When does JTV offer free shipping?
Free shipping at JTV is run as a promotion rather than a permanent threshold, and the current banner covers online orders of $99 or more. Promotional free shipping reaches all of the U.S., including Alaska, Hawaii and Puerto Rico.
Do JTV gift cards expire?
JTV gift cards, physical or electronic, never expire and have no dormancy fees, though they cannot be refunded.
Does JTV ship to Canada?
Canadian orders pay U.S. shipping rates plus a $5 surcharge per item, and duties and taxes are the buyer's responsibility. Overnight shipping is not offered internationally.
Can JTV purchases be paid in instalments?
StretchPay, JTV's own instalment plan, and Affirm both spread the cost of an order over time.
How does JTV Gold Exchange work?
U.S. customers mail gold, silver or platinum jewelry in a free prepaid packet insured up to $500, with up to $10,000 accepted per shipment.